For my most recent project for my blogging class, we were told to answer these questions.
Describe what your business will do or a business already does?
Are there any unique features or benefits of your product or service?
Are any additional product or services slated to the future?
The business I chose for the project is Marie Claire Magazine. As a fashion magazine it withholds many of the same features as most magazines of fashion. Except, a few key differences.
The unique features of this specific magazine are extremely significant to it's success. This magazine goes deeply into detail of whats on trend for the season their magazines fall in. There is a magazine released for every month of the year. But what magazine doesn't do that. What sets this magazine aside from the rest, is the personal aspect they base their articles off of and layouts of fashion for the seasons. Marie Claire does not base their findings on just one body type. Yes, there are editorial spreads, but those fancy shoots are balanced with personal advice to the everyday woman. Specifically in their most recent magazine released, they feature women who risk their lives everyday to save the lives of others as well as save the environment. The article features pictures of women in their work attire rather than dressing them up to look like what they are not. This feature is meant to look at women in a different way than ever before. Yes, equality has always been topic of discussion when it comes to magazines. "Too sexy", "stick thin", "photoshopped" are a few of the comments I alone have heard around my school. Of course some photos may be touched up for advertisement purposes, but they are also one of the only magazines I've come across to publicly feature women and what they love about themselves. Every Magazine their is a spread of women throughout the United States, showing these women's style as well as a quote of one thing they love about themselves. This alone shows pride in young women coming up in the fashion world as well as society in a positive way.
Future wise, what's featured in Marie Claire changes every month. Product, articles, fashion spreads, what's on trend, will always change. This magazine will always evolve positively and I believe will continue to encourage the everyday woman.

